Can Sentiment Analysis bring about marketing effectiveness?
The enterprise world is now taking the Dickens’ way of connecting with the audience – where Dickens created those ‘sentimental
Dotting the ‘i’ and Crossing the ‘t’ in Retail Personalization
If ‘Customer experience’ is fast eclipsing product and price as the retail differentiator, intelligence and technology are rallying around retailers
Which Machine Learning Algorithm to Use for Fraud Detection?
As fraud activities get more sophisticated and gruesome in terms of the ‘swindling’ that occurs, enterprises now require an intelligent
How Exploratory Data Analysis can Boost Machine Learning Results
On screen, Al Pacino, as the blind man in ‘The Scent of a Woman’ looked pitch-perfect for the role, did
How to Measure Customer Experience
Measure twice, cut once. The carpenter’s rule set in stone is now resonating with the retailers’ imperative of measuring customer
Saksoft Pune office moves. Has a new address!
Saksoft Pune Development Centre has moved its office to open, collaborative space for a much better work environment accommodating the
3 Keys for Financial Institutions to Cash in on Cardless Cash
Customers don’t pin their faith just on the PIN anymore. There are mobile apps attracting customer attention when there is
How DevOps Prompts Cost Effective & Time-saving Data Science
Every organization wants to acquire the ability to make faster and better decisions. Today, organizations rely on data science to
How has Data Visualization Evolved?
There is data everywhere, but there is no right platform for enterprises to bring data to use. This had been
Why Banks Bank on Data Lake for Turning Big data into Intelligence?
A renowned bank in Singapore has found a way to cut down customer wait time – Seamless replenishment of ATMs